This past week I spent 2 days at the PROMAX BDA conference here in downtown Los Angeles. Specifically I attended the Promo Boot Camp, which promised to be exciting and informative. After 2 full days of seminars and presentations, I was tired and looking forward to returning to my desk.
Overall I would say that it was a positive experience, and I very much appreciate the good people here at The CW for sending me. I felt the presentations overall were a bit uneven. Some were very polished, some seemed thrown together. I will give me my quick impressions of each of the talks that I attended.